Huma has acquired Gro-Power, a global granular fertilizer company. Terms of the agreement were not disclosed.
“We greatly respect the trusted partnerships Gro-Power established since its founding in 1966, and we’re committed to upholding the company’s strong reputation of excellence,” shared Huma CEO Lyndon Smith. “Our goal is to not only preserve the legacy of Gro-Power, but to also strategically accelerate our turf and ornamental expertise to provide an expanded, more advanced portfolio to meet customer needs.”
In addition to current Huma Plant & Soil products encompassing liquid nutrients, plant protection and growth managers, the company now has the ownership rights to a suite of granular, humic-based fertilizers and soil conditioners. Turf and ornamental conditioners increase fertility by adding premium organic matter and beneficial microorganisms to the soil for golf courses, sports stadiums, home gardening and landscaping.
The acquisition resulted in company veteran, Michael Gardner, being named the director of Huma Turf & Ornamental
“Before I joined the company in 2011, I spent 25 years growing turf and agricultural crops — and as both a farmer and Huma customer, I saw the difference our products make firsthand,” said Gardner. “I’ve been in the business owner’s shoes, and I’m excited to offer new and existing customers additional technology, support and resources to optimize plant health.”
Through company-owned humate mining rights, along with a proprietary extraction and development process, Huma provides liquid-based fertilizers and specialty products to cover an array of soil needs, empowering turf managers to maintain even, consistent growth and vibrant color. All non-granular turf and ornamental products contain Micro Carbon Technology, the foundational building block of Huma. This technology results in improved soil and plant health by providing efficient foliar nutrition, promoting root growth and boosting beneficial microorganisms.