SFMA introduced to its Commercial Members its 2027 SFMA Partnership Program — a new approach designed to create more opportunities for companies to build meaningful, year-round relationships with SFMA and its members.
The move from a sponsorship-focused model to a Partnership Program better reflects SFMA’s goal of creating mutually beneficial, strategic relationships between SFMA and its Commercial Members.
The previous four premium packages have been redeveloped into three levels — Premiere, Elite and Supporter — making key SFMA Conference and year-round benefits accessible to more companies.
SFMA expanded the program from 10 highlighted benefits to 17, giving partners more ways to connect with members and increase their visibility. In addition, the program expanded À La Carte opportunities from 22 to 36, allowing Commercial Members to customize their SFMA engagement based on their company’s goals.
Opportunities to support and participate in SAFE Foundation fundraising events has been expanded from three opportunities to 20.
One of the most significant advantages of the new Partnership Program is that the relationship between Commercial Members and SFMA doesn’t end when the conference ends. Partnership participation is designed to recognize companies that support SFMA throughout the year. Priority Points help recognize and reward SFMA’s strongest partners, including providing priority for conference booth selection and À La Carte opportunities.
SFMA invites Commercial Members to review the new 2027 SFMA Partnership Prospectus to see the full range of partnership levels, benefits and À La Carte opportunities available.