Netafim USA expands its sales and marketing activities in California and the south central region with three new district sales managers, announced Michael Dowgert, Netafim director of marketing.
Omar Alcantara will oversee sales and marketing efforts in Southern California/ South Counties; Bill Millward will represent Netafim in Southern California/North Counties; and Kevin Wood will cover Louisiana, New Mexico and south central Texas.
“Netafim is fortunate to recruit these talented individuals with solid backgrounds in the landscape irrigation industry,” said Dowgert.
“As we ramp up our sales and marketing efforts in these territories, contractors and installers will have the benefit of our DSMs’ expertise in
dripline technology.
“Low volume irrigation is a growing market segment for contractors and an excellent avenue to expand their business,” he said.
Alcantara has worked in the industry nearly 12 years as a sales and technical service rep for major irrigation distributors and landscape lighting firms.
Millward is well-known in landscape irrigation with more than 25 years of experience working with irrigation distributors and manufacturers and as an educator.
Wood has a background as a landscape contractor and as a sales rep for leading irrigation distributors in Texas.
Netafim is the global leader in low volume irrigation systems and has been a pioneer in the manufacture of landscape dripline for more than 20 years.
Netafim offers an extensive range of dripline irrigation products, including Techline® CV and Techline® EZ tubing, low volume control zones kits, and dripline accessories and components, such as filters, point-source emitters, controllers and valves and hydrometers.