GeneralSports Venue (GSV), exclusive U.S. marketer of the AstroTurf brand of synthetic sports turf systems, today announced the appointment of Jim Prettyman as Chief Operating Officer.  In this capacity Prettyman will be responsible for the full range of operating functions aimed at enhancing the company’s reputation as a premier supplier of turf products for the industry.  Prettyman comes to this assignment with an extensive background in manufacturing, product and research development and customer service. 


Prior to joining GSV, Prettyman served as Senior Vice President of R&D and Commercial Operations at Mohawk Industries.  Prettyman started his career with the Dupont Company and held management and executive positions in DuPont’s Fiber Department including world-wide responsibility for carpet fiber operations.


“Jim has an incredibly valuable experience base that makes him a great addition to our team” said GSV CEO Jon Pritchett.  “His leadership expertise, coupled with his extensive operations knowledge is an asset to our company as we continue to leverage our brand’s vertically integrated manufacturing assets to produce exceptional turf products for our markets.”


“GSV has an ingenious vision for the expansion of synthetic turf products under the AstroTurf name,” said Prettyman.  “I look forward to working with the team in innovative ways to provide our customers the safest, most advanced synthetic turf systems available.”

SportsField Management