Central Turf & Irrigation Supply, a wholesale distributor of green industry and landscape supplies, announced Tim Minnema for the role of chief operating officer. In this newly created role, Minnema will continue to elevate the company framework set forth by the Luciano family by focusing on new opportunities for optimization, streamlining processes, and efficiencies.
“We are thrilled to have Tim join our executive team,” said Bernardo Luciano, president of Central Turf & Irrigation Supply. “He brings a deep operational knowledge and a proven track record of driving results in every element of business.”
Minnema brings more than 25 years of experience in retail, distribution and operations. Throughout his career with companies like Bosch, Valspar, and Specialty Building Products, he demonstrated exceptional leadership, customer focus and a strong commitment to continuous improvement.
“Over the past 25 years I have had the privilege of helping private and family companies from $30M to $500M in revenue grow their top and bottom line,” said Minnema. “I knew one day I wanted to find a company that had the same value system, energy level and passion for business that I do. I believe that is what Central Turf & Irrigation Supply has. The Luciano family has done an amazing job growing the business and developing a lot of very talented people. I really look forward to being part of the next stages of growth at Central Turf & Irrigation Supply.”
