The company is excited to add Stephen Torbeck in the role of Sports System Consultant in response to the synthetic turf market’s growing demand
USGreentech, provider of innovative, high-performance synthetic turf infills and shock absorption solutions, is expanding its business development team. The Company is excited to add Stephen Torbeck in the role of Sports System Consultant in response to the synthetic turf market’s growing demand for systems that address a new set of emerging issues such as concussions, sports-specific systems, clean products, surface heat and sustainability.
As the Sports System Consultant, Stephen will develop strategic sales processes to drive USGreentech’s growing portfolio of solutions. He will focus on supporting field owners, architects, and contractors, advising them on the best combination of infill, turf and pad to meet their individual project needs. In addition, he will ensure an excellent customer experience from project inception to completion.
Stephen joins USGreentech with nine years of experience in business development and sales leadership. He hails from the media industry with a specialization in marketing and advertising campaigns focusing on the sports and entertainment industry. Stephen enters this new role at USGreentech with a passion for measurable results and a drive to provide solutions that allow athletes to perform at their best.
“Stephen’s expertise will help USGreentech thrive in a new era of synthetic turf system innovation. His ability to evaluate a customer’s needs and develop measurable solutions is second to none. We’re excited to welcome him to our team,” said Adam Coleman, Vice President of USGreentech.